Results
Dax Mir Flex
+0
total organic views
+0
new followers in the first week
Positioned as the best-known pre-wired conduit manufacturer in Romania.
Dax Mir Flex — +500,000 organic views
Context
Dax Mir Flex came to us with a weak online presence — static graphics only, and no strategy focused on high-impact video content.
Short-Form Strategy
We built the content around what truly makes them different: they are the first and only company in Romania producing pre-wired conduit for electrical installations. The strategy leaned hard on this differentiator, plus the product’s core value — it solves major problems for electricians and cuts installation time by over 50%.
Production & Distribution
Short-form content focused on product demos and a “first manufacturer in Romania” positioning, built to establish authority quickly in a niche, technical market.
Results
+500,000 total organic views and +1,000 new followers in the first week after launch. Positioned as the best-known pre-wired conduit manufacturer in Romania.
